eWayDirect announced today that it is supplying email marketing, search marketing and social media marketing services to Carolina Web Consultants, a full-service web design and marketing firm based in Raleigh, N.C.. The partnership will expand Carolina Web Consultants' portfolio of services without the need to invest in new data infrastructure, personnel or training.
The new services have already generated new business for the agency, which has just signed a search engine optimization (SEO) contract with a local business in Cary, North Carolina, using eWayDirect's capabilities.
"I wanted to provide a more comprehensive suite of services to clients and prospects but not just turn over my clients to another vendor," said Whitney Hill, CEO and CMO of Carolina Web Consultants. "By partnering with eWayDirect, I maintain the relationship with the client, but have an experienced team to help execute the campaigns as well as being able to receive multiple services from a single provider."
eWayDirect has been successfully partnering with service providers for almost 10 years to broaden the suite of services available to providers' clients. The company's emarketing suite includes email marketing tools designed to optimize the conversion of prospects to customers, customers to frequent buyers, and frequent buyers to enthusiasts as well as assist marketers in reengaging non-responsive customers; search marketing services including search engine optimization, paid search marketing, and a special article placement service; and social marketing services designed to increase email opt-ins, revenues and search engine rankings through friending, clickthroughs and links.
"Online marketing requires initiatives in multiple channels, and design agencies as well as other service providers that can offer a diversified range of related services have a strong competitive advantage. They have more to offer new prospects, and they can cross-sell services to generate more revenues from existing customers," said Marty Donner, CRO of eWayDirect, "With our tools and strategic support services, agencies like Carolina Web Consultants have the means to build their business without having to manage emarketing programs themselves."
About Carolina Web Consultants
Carolina Web Consultants is a full-service web design and development firm providing full internet consulting, website design and maintenance, website hosting, email marketing, and website traffic programs. For more information, visit http://www.internetpeople.net or call 919-676-7500.
About eWayDirect
eWayDirect is a market leader in both search and emessaging. Besides providing the highest level of expertise in both PPC and SEO, the company's social networking platform allows marketers to isolate their best customers and get their campaigns through to the inbox 100% of the time. For more information, visit http://www.ewaydirect.com or call 203-256-5127.
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