Dinkum Interactive, a premier Search Engine and New Media Marketing firm, announced that they have been named as the firm that will coordinate all of the on-line marketing efforts for Eastern University. This is a major step in the overhaul of the marketing efforts at Eastern, and is being lead by Pete Berol, the Director of Marketing for Eastern University, a Christian faith university located outside Philadelphia.
"Of all of the firms out there that we have to choose from, Dinkum is the one firm that I trust with the entirety of our program," Berol explains. "Rick Simmons and Dinkum Interactive team have the top players in each area of online marketing to give Eastern’s overall marketing plan a fresh infusion of ideas, and a continuity of branding across our marketing efforts."
Many universities do not employ one marketing firm, and instead rely on each program or department to handle their own online marketing efforts. This often results in a haphazard overall marketing effort with some programs having intense campaigns, some programs marketed ineffectively, and few of the efforts benefitting the university as a whole. According to Rick Simmons, Chief Information Officer at Dinkum Interactive, “Dinkum has been working with Eastern University for a number of years on special projects and we are pleased that Eastern is more fully embracing the online possibilities. Over the next few months we will be increasing visibility of the website but more importantly working to increase applications as more people become aware of the tremendous opportunities being offered at Eastern.”
About Dinkum Interactive
Founded in 2006, Dinkum Interactive is a full service SEO and new media marketing company based in Philadelphia, Pennsylvania. Dinkum Interactive primarily serves clients in the Eastern Pennsylvania region but has international clients as far as Sydney, Australia. Dinkum has also partnered with several of Philadelphia’s most prominent advertising agencies to address the various and customized interactive needs of their clients.
About Eastern University
Eastern is a Christian university dedicated to the preparation of undergraduate, theological and graduate students for thoughtful and productive lives of faith, leadership and service. Based in St. Davids Pennsylvania with locations in Philadelphia, West Virginia and Harrisburg, Eastern University has grown since its inception in 1925 to a multiversity with regional, national and international impact.
Showing posts with label SEO Consulting. Show all posts
Showing posts with label SEO Consulting. Show all posts
Friday, April 24, 2009
Tuesday, April 14, 2009
Pasch Consulting Group Expands Car Dealer SEO Services to Canada
Mark Wilson’s Better Used Cars in Ontario has joined the ranks of Canadian car dealers who are looking for more cost effective ways to market their businesses online. By selecting the Internet marketing services of Pasch Consulting Group (PCG), Mark Wilson will expand their used car business with innovative social marketing, automotive blogging as well as precise Automotive SEO strategies.
The Pasch Consulting Group specializes in automotive Internet marketing and offers car dealers a Google search marketing compliant microsite platform that is custom branded for the car dealer’s business. Mark Wilson’s Better Used Cars in Guelph will take advantage of the cost effective content publishing website to attract additional car leads and buyers.
The used car microsite, based on Wordpress technology, will create a portal for Ontario used car shoppers seeking information on buying reliable pre-owned cars. Mark Wilson's is the proud recipient of the Guelph Mercury's Reader's Choice Favorite Used Car dealer award for the fourth year in a row! They have been voted Guelph's #1 used car dealership in 2004, 2005, 2006, 2007, and 2008!
Brian Pasch, CEO of the Pasch Consulting Group, commented, “Our automotive marketing strategies leverage blogging, social networking and precise content placement. This is just what car dealer’s need in this economy; cost effective content publishing platforms that generate high visibility on the Internet. With the cost of pay-per-click advertising on the rise, dealers are realizing they need to invest in their own lead generation and sales platform. Unlike other car dealer platforms, our custom marketing platform employs the best in search engine optimization architecture.”
More information on the Automotive SEO services offered by PCG is available online.
About PCG
The Pasch Consulting Group is a leader in Automotive Digital Marketing and Automotive SEO. Their Internet Marketing Strategies have been extremely successful for a wide range of businesses and industries. Their award winning designs and Internet Marketing Strategies make them one of the fastest growing companies for search engine optimization (SEO) and Internet marketing in the United States.
Pasch Consulting Group
PO Box 159
Rumson NJ 07760
Dealer-SEO.com
732-450-8200
The Pasch Consulting Group specializes in automotive Internet marketing and offers car dealers a Google search marketing compliant microsite platform that is custom branded for the car dealer’s business. Mark Wilson’s Better Used Cars in Guelph will take advantage of the cost effective content publishing website to attract additional car leads and buyers.
The used car microsite, based on Wordpress technology, will create a portal for Ontario used car shoppers seeking information on buying reliable pre-owned cars. Mark Wilson's is the proud recipient of the Guelph Mercury's Reader's Choice Favorite Used Car dealer award for the fourth year in a row! They have been voted Guelph's #1 used car dealership in 2004, 2005, 2006, 2007, and 2008!
Brian Pasch, CEO of the Pasch Consulting Group, commented, “Our automotive marketing strategies leverage blogging, social networking and precise content placement. This is just what car dealer’s need in this economy; cost effective content publishing platforms that generate high visibility on the Internet. With the cost of pay-per-click advertising on the rise, dealers are realizing they need to invest in their own lead generation and sales platform. Unlike other car dealer platforms, our custom marketing platform employs the best in search engine optimization architecture.”
More information on the Automotive SEO services offered by PCG is available online.
About PCG
The Pasch Consulting Group is a leader in Automotive Digital Marketing and Automotive SEO. Their Internet Marketing Strategies have been extremely successful for a wide range of businesses and industries. Their award winning designs and Internet Marketing Strategies make them one of the fastest growing companies for search engine optimization (SEO) and Internet marketing in the United States.
Pasch Consulting Group
PO Box 159
Rumson NJ 07760
Dealer-SEO.com
732-450-8200
Friday, February 27, 2009
Pittsburgh SEO Consultant Discovers Increased Demand for Web Marketing Despite Recession
April Weitzel, a leading Pittsburgh SEO consultant has discovered that companies are increasing spending on SEO consulting services to survive and prosper during this economic downturn. To remain competitive, companies are shifting their marketing budgets to invest more on SEO services and less on television, radio and print advertising. According to April, "With TV, radio and print advertising, companies pay money to advertise to people who may not be interested in their services. With SEO, your company is promoted to people who are actively engaged, seeking your product or service, and more ready to buy."
Which is Best a SEO Firm, In House Employee or Consultant?
Most small businesses will find working with a SEO consultant provides the most value for your money. A consultant typically costs less than a SEO firm or fulltime employee because he or she has minimal fixed costs. Conversely, most small businesses will find it cost prohibitive to hire an SEO firm or an in-house search strategist. SEO firms have fixed cost they must build into their pricing: rent, utilities, employee salaries, health insurance, and more. Hiring an SEO expert to work in house usually proves difficult to do because of the high salaries they command and the severe shortage of true SEO talent.
Qualifying Questions to Find an Experienced SEO Consultant
A business should be selective when looking for a qualified SEO consultant. The Pittsburgh internet marketing services and SEO fields are being diluted by web designers and developers claiming to have expertise with search engine optimization and traditional marketers who have been downsized looking for a quick income supplement. When interviewing SEO consultants, it is important to ask how long he or she has been actively performing search engine optimization. Look for a consultant with a minimum of five years ongoing SEO experience. Make sure the consultant provides case studies and proof of search engine ranking results for current clients. Be leery of SEO consultants who claim their client results are confidential. This may signal that he or she has no positive results to share, or worse yet, no results at all. Keeping abreast of the multitude of variables in the search engine ranking formulas requires dedication, years of trial and error experimentation, daily research, and true commitment and passion.
About April Weitzel
Since 2000, April Weitzel has been actively involved in all aspects of search engine marketing (SEM) including SEO, PPC advertising, online PR, social media marketing and Internet video optimization. As a Pittsburgh SEO consultant, she has gotten first page search results and increased visitors, leads and sales for a variety of products and services in several industries including education, not for profit, real estate, health care and more. Prior to 2000, she worked in the film industry on various feature films and commercials. April holds a BFA in Film/Video Production from Point Park University and an MBA with a concentration in Marketing from the University of Pittsburgh. More information about April's Pittsburgh SEO consulting practice can be found at www.seoapril.com
Which is Best a SEO Firm, In House Employee or Consultant?
Most small businesses will find working with a SEO consultant provides the most value for your money. A consultant typically costs less than a SEO firm or fulltime employee because he or she has minimal fixed costs. Conversely, most small businesses will find it cost prohibitive to hire an SEO firm or an in-house search strategist. SEO firms have fixed cost they must build into their pricing: rent, utilities, employee salaries, health insurance, and more. Hiring an SEO expert to work in house usually proves difficult to do because of the high salaries they command and the severe shortage of true SEO talent.
Qualifying Questions to Find an Experienced SEO Consultant
A business should be selective when looking for a qualified SEO consultant. The Pittsburgh internet marketing services and SEO fields are being diluted by web designers and developers claiming to have expertise with search engine optimization and traditional marketers who have been downsized looking for a quick income supplement. When interviewing SEO consultants, it is important to ask how long he or she has been actively performing search engine optimization. Look for a consultant with a minimum of five years ongoing SEO experience. Make sure the consultant provides case studies and proof of search engine ranking results for current clients. Be leery of SEO consultants who claim their client results are confidential. This may signal that he or she has no positive results to share, or worse yet, no results at all. Keeping abreast of the multitude of variables in the search engine ranking formulas requires dedication, years of trial and error experimentation, daily research, and true commitment and passion.
About April Weitzel
Since 2000, April Weitzel has been actively involved in all aspects of search engine marketing (SEM) including SEO, PPC advertising, online PR, social media marketing and Internet video optimization. As a Pittsburgh SEO consultant, she has gotten first page search results and increased visitors, leads and sales for a variety of products and services in several industries including education, not for profit, real estate, health care and more. Prior to 2000, she worked in the film industry on various feature films and commercials. April holds a BFA in Film/Video Production from Point Park University and an MBA with a concentration in Marketing from the University of Pittsburgh. More information about April's Pittsburgh SEO consulting practice can be found at www.seoapril.com
Wednesday, February 4, 2009
Pittsburgh Internet Consulting Launches Educational SEO Website
After a few months of planning and hard work, the new www.piconsulting.com is live online. This new site from Pittsburgh Internet Consulting (PIC) is focused on educating potential customers before they consider our services. Our experience has shown us that business owners and marketing managers who are seeking online marketing consulting are unsure which components of their internet marketing need help. The purpose of this site is to help guide those decisions.
Readers of the new website will find helpful lists such as "5 SEO Techniques to Improve Organic Rank" or detailed information on how to calculate website ROI. With more than thirty pages of valuable content the new PIC website is a resource that small to mid-sized business will find a useful read. The new effort also provides readers the opportunity to request a free website review for their websites.
This new website launches alongside the existing www.pittsburghinternetconsulting.com site. The original website for the company remains online as the company's primary sales vehicle. This existing website is a more traditional lead capture tool. Contrary to the new educational focus, this initial website simply explains Pittsburgh Internet Consulting and our services rather than how to market websites. Over the next few months the PIC consultants will be comparing the two site's conversion rates, traffic, and rankings. The plan for the future is to post the results of this case study on the educational www.piconsulting.com site.
The company invites you to visit either website to request a free website review or correspond with them about your internet marketing needs and questions.
About Pittsburgh Internet Consulting
PIC is an internet marketing and consulting agency located in the South Hills of Pittsburgh, PA. With three full time search engine specialists and internet consultants on staff the company serves businesses throughout the U.S. in need of online marketing services. Established in 2001, the Pittsburgh Internet Consulting agency is a reliable company with a customer service focus. Consulting services can be purchased on an hourly basis or annual consulting agreement. For more information about this release or Pittsburgh Internet Consulting call 412-942-0222 to speak with Jeff Schroeffel or Heidi Snyder.
Readers of the new website will find helpful lists such as "5 SEO Techniques to Improve Organic Rank" or detailed information on how to calculate website ROI. With more than thirty pages of valuable content the new PIC website is a resource that small to mid-sized business will find a useful read. The new effort also provides readers the opportunity to request a free website review for their websites.
This new website launches alongside the existing www.pittsburghinternetconsulting.com site. The original website for the company remains online as the company's primary sales vehicle. This existing website is a more traditional lead capture tool. Contrary to the new educational focus, this initial website simply explains Pittsburgh Internet Consulting and our services rather than how to market websites. Over the next few months the PIC consultants will be comparing the two site's conversion rates, traffic, and rankings. The plan for the future is to post the results of this case study on the educational www.piconsulting.com site.
The company invites you to visit either website to request a free website review or correspond with them about your internet marketing needs and questions.
About Pittsburgh Internet Consulting
PIC is an internet marketing and consulting agency located in the South Hills of Pittsburgh, PA. With three full time search engine specialists and internet consultants on staff the company serves businesses throughout the U.S. in need of online marketing services. Established in 2001, the Pittsburgh Internet Consulting agency is a reliable company with a customer service focus. Consulting services can be purchased on an hourly basis or annual consulting agreement. For more information about this release or Pittsburgh Internet Consulting call 412-942-0222 to speak with Jeff Schroeffel or Heidi Snyder.
Friday, January 23, 2009
The Launch of London SEO Consultants
Our dynamic and new approach to SEO came about through years of experience promoting dozens of websites on the internet.
Due to the current credit crunch we have found more and more clients in need of SEO to bring in valuable trade leads and sales, however we have also noticed that in the current financial climate, clients are less willing to commit to long term contracts and monthly fees.
Therefore we have put together a variety of SEO packages to suit our clients needs. All of our SEO packages come with no monthly fees and no contract and we only use ethical SEO practises that adhere to search engine guidelines.
Apart from on-site SEO or website optimization, the main tasks involved in SEO are obtaining incoming links to a clients website to give the website popularity in search engine results pages. The majority of SEO companies do this by owning or being involved in networks of other websites and instantly posting links to clients websites, however once the clients contract has expired the SEO company then removes those links, in effect putting the clients website back to square one, and this leaves the client stuck into a monthly contract.
Here at London SEO Consultants we only obtain genuine links to a clients website from third party websites such as internet directories and the majority of the links we place are permanent links.
When posting a clients links we also use a completely different description each time, this shows to search engines that the link was done by hand and has some human input and search engines consider these links as a genuine vote for a website. Almost every other SEO company submit links using the same description each time, search engines see the as promotion spam and do not consider these kind of links as a genuine vote.
Clients can rest assured that all of the links we place to their websites are one way links, with unique descriptions and on websites that we do not control.
We currently have great deals on SEO packages which can submit clients links to thousands of internet directories using a unique description each time. Many clients have experienced amazing results from this service and in many cases clients websites have appeared high in search engine results for their main keywords.
We also have SEO packages for press release writing and a press release submission service. We submit our clients press release to every available press release website on the internet and so far this has resulted in our clients press release being listed on more than 2000 pages on the internet, which not only bring in traffic to the clients websites but also give incoming links.
Website Content
In the world of the internet content is king. We always advise clients to use only unique content on their website, (content not found elsewhere on the internet).
If a clients website contains content that is not unique then search engines will see their website as having little importance, this depends on the amount of non unique content.
If clients require content for their website then we also have a professional article writing service, with low prices on articles up to as little as 7.50 per article.
On Site SEO
For on-site SEO or website optimization, we use a hands off approach. We will analyse a clients website and find any potential issues or problems. We can advice on meta tags, image tags, keywords and descriptions as well as GEO location and content and internal and external linking practices. We will make a full report on a clients website, from this report clients will be able to optimize their website for themselves, saving them thousands of pounds in normal SEO fees.
Company Bio
London SEO Consultants was started by Paul Iddon, a professional SEO expert with over 10 years experience in SEO.
London SEO Consultants
1 Kings Road
Wimbledon
London
SW19 8PL
Tel : 0208 544 0836
Mobile : 07547 817 549
Website : http://www.londonseoconsultants.com
e-Mail - webmaster@londonseoconsultants.com
Due to the current credit crunch we have found more and more clients in need of SEO to bring in valuable trade leads and sales, however we have also noticed that in the current financial climate, clients are less willing to commit to long term contracts and monthly fees.
Therefore we have put together a variety of SEO packages to suit our clients needs. All of our SEO packages come with no monthly fees and no contract and we only use ethical SEO practises that adhere to search engine guidelines.
Apart from on-site SEO or website optimization, the main tasks involved in SEO are obtaining incoming links to a clients website to give the website popularity in search engine results pages. The majority of SEO companies do this by owning or being involved in networks of other websites and instantly posting links to clients websites, however once the clients contract has expired the SEO company then removes those links, in effect putting the clients website back to square one, and this leaves the client stuck into a monthly contract.
Here at London SEO Consultants we only obtain genuine links to a clients website from third party websites such as internet directories and the majority of the links we place are permanent links.
When posting a clients links we also use a completely different description each time, this shows to search engines that the link was done by hand and has some human input and search engines consider these links as a genuine vote for a website. Almost every other SEO company submit links using the same description each time, search engines see the as promotion spam and do not consider these kind of links as a genuine vote.
Clients can rest assured that all of the links we place to their websites are one way links, with unique descriptions and on websites that we do not control.
We currently have great deals on SEO packages which can submit clients links to thousands of internet directories using a unique description each time. Many clients have experienced amazing results from this service and in many cases clients websites have appeared high in search engine results for their main keywords.
We also have SEO packages for press release writing and a press release submission service. We submit our clients press release to every available press release website on the internet and so far this has resulted in our clients press release being listed on more than 2000 pages on the internet, which not only bring in traffic to the clients websites but also give incoming links.
Website Content
In the world of the internet content is king. We always advise clients to use only unique content on their website, (content not found elsewhere on the internet).
If a clients website contains content that is not unique then search engines will see their website as having little importance, this depends on the amount of non unique content.
If clients require content for their website then we also have a professional article writing service, with low prices on articles up to as little as 7.50 per article.
On Site SEO
For on-site SEO or website optimization, we use a hands off approach. We will analyse a clients website and find any potential issues or problems. We can advice on meta tags, image tags, keywords and descriptions as well as GEO location and content and internal and external linking practices. We will make a full report on a clients website, from this report clients will be able to optimize their website for themselves, saving them thousands of pounds in normal SEO fees.
Company Bio
London SEO Consultants was started by Paul Iddon, a professional SEO expert with over 10 years experience in SEO.
London SEO Consultants
1 Kings Road
Wimbledon
London
SW19 8PL
Tel : 0208 544 0836
Mobile : 07547 817 549
Website : http://www.londonseoconsultants.com
e-Mail - webmaster@londonseoconsultants.com
Monday, December 1, 2008
Pasch Consulting Group Selected for SEO Strategies
The fastest growing Automotive Search Engine Optimization Company, The Pasch Consulting Group (PCG), lands another Automotive Digital Marketing contract for Audi of Nashua in New Hampshire. PCG specializes in automotive websites and Search Engine Optimization. The change in economic conditions and increased internet buying patterns of consumers has prompted numerous car dealers across the country to contract PCG for automotive SEO strategies.
The first steps in the Audi of Nashua project will be the creation and marketing of their new microsite which offers new and used Audi cars in New England. PCG recently launched a dedicated inventory module for the car industry which creates Google compliant pages for the entire inventory of vehicles. The project will increase the visibility of their inventory and help increase consumer direct leads.
The Audi of Nashua microsite is located at http://www.audinh.com.
The building of the microsite is a strategy that has worked well for PCG and many of their clients. Many PCG microsites hold the #1 listing on Google for their respective search phrases. The power of the internet is harnessed by some 85% of car shoppers looking for information before they purchase. The Audi of Nashua microsite will be the gateway connecting consumers looking for information with live dealer inventory ready for sale.
About PCG
The Pasch Consulting Group is a leader in Automotive Digital Marketing and Automotive SEO. Their Internet Marketing Strategies have been extremely successful for a wide range of businesses and industries. Their award winning designs and Internet Marketing Strategies make them one of the fastest growing companies for search engine optimization (SEO) and Internet marketing in the United States.
Pasch Consulting Group
2711 Centerville Road, Suite 300
Wilmington DE, 19808
http://www.dealer-seo.com
732-842-4720
The first steps in the Audi of Nashua project will be the creation and marketing of their new microsite which offers new and used Audi cars in New England. PCG recently launched a dedicated inventory module for the car industry which creates Google compliant pages for the entire inventory of vehicles. The project will increase the visibility of their inventory and help increase consumer direct leads.
The Audi of Nashua microsite is located at http://www.audinh.com.
The building of the microsite is a strategy that has worked well for PCG and many of their clients. Many PCG microsites hold the #1 listing on Google for their respective search phrases. The power of the internet is harnessed by some 85% of car shoppers looking for information before they purchase. The Audi of Nashua microsite will be the gateway connecting consumers looking for information with live dealer inventory ready for sale.
About PCG
The Pasch Consulting Group is a leader in Automotive Digital Marketing and Automotive SEO. Their Internet Marketing Strategies have been extremely successful for a wide range of businesses and industries. Their award winning designs and Internet Marketing Strategies make them one of the fastest growing companies for search engine optimization (SEO) and Internet marketing in the United States.
Pasch Consulting Group
2711 Centerville Road, Suite 300
Wilmington DE, 19808
http://www.dealer-seo.com
732-842-4720
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