To support its growth plans and better serve the private equity community, CMG Partners (CMGP) recently added Todd Redmon, a private equity industry veteran, to serve as Director for the strategic marketing consulting firm and spearhead the firm’s private equity practice. In doing so, he will lead the firm’s efforts helping private equity firms and their portfolio companies by providing strategy, corporate development and operations expertise which complements the CMGP’s established strategic marketing services.
“I’m excited to join CMG Partners and continue my involvement with the private equity community. I have been connected to this community for much of my career and look forward to the opportunity to create mutually beneficial partnerships between the industry and CMGP,” said Redmon. “The services we offer at CMGP are a perfect fit for private equity firms and their portfolio companies -- and CMGP’s deep experience in initiating and accelerating revenue growth for its clients, in multiple industries, will serve this community well. Collectively, our experience assessing markets and identifying opportunities will be invaluable on the diligence and turnaround front, as well.”
Before joining CMG Partners, Redmon was a Principal at Vinings Growth Partners, a boutique provider of strategy, corporate development and operations improvement consulting, M&A transaction advisory services, and fractional leadership support for private firms, hedge funds, asset managers and individual companies. Engagements Redmon led at VGP included strategy and opportunity assessments, marketing and brand communications, and portfolio evaluations and diligence, among others.
Prior to VGP, Redmon served as a Vice President on the Portfolio Management Team of American Capital, one of the largest private equity firms in the world. His work at American Capital included conducting buy-side due diligence on potential control equity investments, working with executives on strategy, corporate development and operational opportunities, and representing the firm’s interests on the boards of their portfolio companies.
Redmon’s background also includes positions with The Home Depot (THD), where his work focused on developing and growing new B2B and B2C businesses and providing diligence and integration support for M&A transactions, joint ventures and strategic alliances.
Redmon holds an MBA from the Executive Program at Georgia State University’s Robinson College of Business and was a cum laude graduate of Johnson & Wales University with a B.S. in Marketing. He is a certified Six Sigma Green Belt and Project Management Professional (PMP) and has been trained in Change Management (CAP).
The addition of Redmon further bolsters CMGP’s growing staff with an employee footprint that now includes Atlanta, Boston, New York, Philadelphia, Washington, D.C., and Durham, NC, CMGP’s corporate headquarters.
About CMG Partners
CMG Partners LLC is a strategic marketing consultancy dedicated to helping its clients initiate and accelerate their revenue growth. Since 1998, the firm has worked with emerging, mid-size and Fortune 500 companies in generating new revenues by finding new opportunities, generating and capturing market demand, building brand equity, igniting customer value and improving overall marketing productivity. CMG Partners’ recently released its 3rd Annual CMO’s Agenda, an in-depth research initiative detailing the perspective of more than 30 leading CMOs on the state of Marketing as it relates to corporate growth. For more information on the firm or to download CMGP’s collection of CMO’s Agendas, please visit http://www.cmgpartners.com.