Thursday, July 9, 2009

Path Forward IT Looks to Justice & Young to Build Larger Client Base

Path Forward IT announced today that Justice & Young Marketing and Public Relations (J&Y) has been selected as agency of record. The Cincinnati-based full-service agency will design and execute a strategic marketing plan that incorporates marketing communications, public relations, website and direct marketing tactics.

“We have focused on building a quality information technology consulting business and, as a result, have built a solid client base who refer our services,” said Nick Recker, the president of Path Forward IT. “We have tremendously benefited from these references, but now we are looking to proactively reach a larger client base to serve. J&Y is assisting us in the development of an effective communication strategy and tactics to achieve these goals.”

Path Forward IT is a company that excels in information technology consulting for the medical, education, and business markets. By focusing on custom solutions for each individual client, Path Forward IT has established itself as a trusted, strategic partner. To best serve clients, their focus is to provide independent technical expertise that addresses their customer’s needs.

“We plan to leverage Path Forward IT’s proven track record, knowledge and relentless efforts to achieve their client’s results,” said Dale Justice, partner of J&Y. “We look forward to working with Nick and his team to successfully integrate our marketing plan to help realize their business goals.”

About Path Forward IT

Path Forward IT is a consulting company that specializes in both medical and information technology consulting. Path Forward focuses primarily on information technology solutions with industry specific knowledge and related consulting services. Path Forward’s medical division is integral in helping medical practices successfully select, implement & support EMR products. Although based out of Cincinnati, the company has expanded its market to reach Dayton, Columbus and Lexington. For more information, visit www.pathforwardit.com.

About Justice & Young


Justice & Young Marketing and Public Relations is a full-service integrated marketing firm headquartered in Cincinnati. The firm combines public relations expertise with strategic marketing, advertising and website development to provide its clients full circle marketing - compelling communications that drive core objectives. Founded in 1997, Justice & Young combines the power and experience of a creative communications company with business intelligence and performance management to create a client focused firm that is Just Right—the right people, the right size, and the right expertise. Clients include: Ardus Medical, Auxier Gas, Color Resolutions International, Definity Partners, Employer Choice Plus, GBI Cincinnati, Kett Tool, Voltage, and others. To learn more, visit www.jymarketing.com.

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